STR Cribs is the only provider of design, furnishing and renovation for Airbnb and short-term rentals in all 50 states.
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Professional Airbnb design and renovation services in Santa Cruz maximize your rental income by creating Instagram-worthy spaces that command premium rates in this competitive coastal market. Expert designers understand local guest preferences and can optimize layouts for both functionality and aesthetic appeal, leading to higher occupancy rates and better reviews. Quality renovations also reduce maintenance costs and extend property lifespan while ensuring compliance with local regulations. The investment typically pays for itself through increased bookings and the ability to charge 20-40% higher nightly rates.
Airbnb renovations in Santa Cruz typically cost $15,000-$50,000 depending on property size and scope, with coastal properties requiring higher investments due to salt air damage and premium finishes. Key value-adding improvements include modern kitchens, spa-like bathrooms, and outdoor spaces that can increase nightly rates by $50-150. Properties near the beach or downtown can achieve 15-25% higher occupancy rates after strategic renovations. Most hosts see ROI within 12-18 months through increased bookings and premium pricing.
For Santa Cruz Airbnbs, embrace coastal casual design with light, airy colors like whites, blues, and sandy beiges that reflect the beach town vibe. Incorporate natural materials such as reclaimed wood furniture, jute rugs, and wicker accents to create a relaxed surf-town atmosphere. Add local touches like vintage surfboard wall art, sea glass accessories, and plants like succulents or palms. Keep spaces uncluttered with functional furniture that maximizes the often smaller coastal property layouts while maintaining comfort.
Focus on creating coastal-inspired outdoor spaces with fire pits, string lighting, and weather-resistant furniture that can handle Santa Cruz's marine climate. Install outdoor showers, hot tubs, or soaking areas to capitalize on the beach town vibe guests expect. Add native drought-tolerant landscaping with succulents and California plants to minimize maintenance while embracing the local aesthetic. Create defined outdoor dining and lounging zones with pergolas or shade structures to extend usable space year-round.
STRCribs is a leading Airbnb design and renovation provider serving Santa Cruz, California, specializing in short-term rental property transformations. They offer comprehensive services including interior design, furniture sourcing, and complete property makeovers specifically tailored for vacation rental success. The company focuses on creating Instagram-worthy spaces that maximize booking potential and guest satisfaction. STRCribs handles everything from concept to completion, making them a top choice for Santa Cruz property owners looking to optimize their Airbnb investments.
You’re not asking for a lot. You just want the best property, without pulling your hair out.
Delightful and simple
We’ve reimagined the design and renovation process from the ground up, leveraging industry leading data to ensure you have what you need to dominate in your market.
Results that speak for themselves
40% higher ADRs, 64% more occupancy and on average, $50,000+ more per year by working with our data driven design and renovation teams. Not to mention, not a single stressful moment.
200+ Projects
Planned, designed and created by our team for clients coast to coast
8,000+ Five Star Reviews
from Guests across our clients properties we’ve renovated and designed
25+ Years of Experience
“Do you know how to do ____?” Yes, we do.
Used by the Best
Funds, PropTech, Property Management companies and every day investors trust us day in and day out to pull off magic
Our clients see up to 64% more occupancy, 40% higher ADRs and drive $50,000+ more per year than their competitors.
Develop Plan
Every situation is unique – we take the time to understand your property, goals, budget and the competitive market.
Elite Design & Renovation
Generic listings blend in, often competing on price. We craft experiences that tell a story, in harmony with the home and its environment.
Seamless Installation
Our team manages purchasing, delivery and installation — handling any and all obstacles that present themselves along the way.
Short-term Rental Design
Schedule a call and see how STR Cribs can elevate the desgin of your short-term rental today!
FAQ
Santa Cruz Airbnb properties favor coastal-inspired designs featuring natural wood elements, ocean-themed color palettes of blues and whites, and surf culture decor. Popular trends include reclaimed wood furniture, nautical accents, and large windows to showcase ocean or redwood forest views. Many hosts incorporate local artisan pieces, vintage surfboards as wall art, and cozy outdoor spaces with fire pits or hot tubs. The overall aesthetic emphasizes relaxed California living with sustainable materials and indoor-outdoor flow.
Santa Cruz building codes significantly impact Airbnb renovations by requiring permits for structural changes, electrical work, and plumbing modifications, while mandating compliance with fire safety standards including smoke detectors and egress requirements. The city's coastal location adds seismic and environmental regulations that affect foundation work and materials selection. Short-term rental properties must meet additional safety requirements beyond standard residential codes, including enhanced fire protection systems. These regulations often increase renovation costs and timelines but ensure guest safety and legal compliance.
When designing your Santa Cruz Airbnb, prioritize a coastal-inspired aesthetic with light colors, natural materials like wood and rattan, and beach-themed decor to match the local vibe. Focus on durability by choosing stain-resistant fabrics, easy-to-clean surfaces, and sturdy furniture that can withstand high guest turnover. Maximize natural light with sheer curtains and mirrors, while ensuring comfort with quality bedding and functional storage solutions. Consider the outdoor lifestyle by creating inviting spaces for guests to enjoy the mild climate and proximity to beaches.
Incorporate Santa Cruz's laid-back surf culture by using weathered wood, vintage surfboard decor, and ocean-inspired color palettes of blues, whites, and sandy beiges. Add local redwood elements, macrame wall hangings, and plants like succulents to capture the bohemian coastal vibe. Include vintage band posters or local artist work to reflect the town's music scene and creative spirit. Use natural textures like jute rugs and linen fabrics to create that relaxed, beachy California atmosphere guests expect.
A full Airbnb design and renovation project in Santa Cruz typically takes 3-6 months from start to finish. The timeline includes 2-4 weeks for design planning and permits, 6-12 weeks for construction and renovation work, and 1-2 weeks for final staging and furnishing. Coastal location factors like weather delays and stricter building codes can extend timelines. Projects involving major structural changes or historic properties may require 6-9 months total.
